“What excites me about Ring is its efficient, convenient approach to crime prevention and home monitoring and also its entrepreneurial leadership team,” Branson said in 2015. He led Ring’s $28 million Series B round in 2015. When someone rings the doorbell, you can see and speak to the visitor through the Ring app on your smartphone.īranson, founder of the Virgin Group, has been involved with the startup for years.
The doorbell, along with a camera, is installed on the side of the house. Ring has expanded its product line over the last few years, but its core technology is the connected doorbell.